Costa Gives Wine a Bad Name

A group of wine-growers from north-eastern Spain has asked permission to drop the name Costa Brava from their place of origin. Wines from the region where millions of British package tourists take their holidays have been labelled "Emporda-Costa Brava" since the 1960s. But the Costa has...
A group of wine-growers from north-eastern Spain has asked permission to drop the name Costa Brava from their place of origin.

Wines from the region where millions of British package tourists take their holidays have been labelled "Emporda-Costa Brava" since the 1960s. But the Costa has since lost any glamour it may have once had.

A columnist for La Vanguardia newspaper, Quim Monzo, said: "It suggests apartment blocks, massed tourists, puke outside discotheques ... no wine in the world wants to carry that around with it."

Not all the region's wine-growers agree, however, and a decision has yet to be made.

By Guardian Unlimited © Copyright Guardian Newspapers 2008
Published: 9/16/2004

 
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