Blogs: You Built It And Nobody Came!

Blogs are rapidly becoming the most powerful tool in the webmasters' toolbox.

Blogs defiantly by-pass email filters and can precisely target potential markets and clients.

You are extremely enthusiastic. You have put much time into developing your Blog and have added extensive content.

And now you set back waiting for! Lets time freeze that sentence and stop and ask – Just what am I waiting for?

Think about this: You continue to pile more information and time into your Blog. Who and how many people see your Blog compared to the millions out there. Before spending any more valuable time, energy and talent – you may want to ask some very important questions.

The first set of questions you should ask yourself is:

1. What is the purpose of having a Blog?
2. What do I want to accomplish?
• Make money?
• Provide support information for my clients?
• It is for social purposes?
• Information channel for my team?
• Etc. etc.

The second set of questions may include:

1. How do I get people to find my Blog?
2. How do track visitors to my Blog?
3. Can people subscribe to my Blog?
4. Do they have a Feed Reader?
5. How do I target potential clients?
6. What is the average visit length? (traffic report)
7. How do I track referrals?

There is a lot more to question before spending your time, money and talent devoted to developing your Blog.

The 3 magic words to any marketing campaign is TEST-TEST-TEST.

What plans do you have to test and then re-test to get the results and outcome you want?

Here are several suggestions that will help resolve some of the above questions.

1. Install a site meter that will give you real time traffic reporting, tracking referrals, Average Visit Length, page views and a host of other important information. go to: http://www.sitemeter.com

2. If you have a personal web site, link your Blog to each page. There are advantages when your personal site is crawled by the search engines.

3. Give people access to your site feed URL – this is mine - http://donlprice.blogspot.com/atom.xml

4. Give your subscribers access to a Free Feed Reader go to : http://www.feedreader.com/?ver=2.7.0.645

5. Set up your Blog with http://www.blogger.com it’s free and simple if you haven’t the patient or technical know-how.

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Don L. Price: Author, Sales/Marketing & Positive Change Solution Provider, International Speaker & Success Coach http://www.donlprice.com
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Self Mastery-Money-Success
We live in a world that can and is being transformed through human imagination; a world of mind, where at first, all things are only a concept, idea or image in the mind of a person