Indiqu Brings "Edge Sports"

An Action Sports Channel Featuring Skateboarding, Snowboarding And BMX - To AT&T Wireless Internet-Ready Phones


SAN DIEGO, CA -- (INTERNET WIRE) -- 11/16/00 -- Indiqu, Inc., and AT&T Wireless (NYSE: AWE) have announced the launch of Indiqu's Edge Sports channel on AT&T Digital PocketNetSM service.

Indiqu's Edge Sports Channel provides up-to-the-minute news and event schedules for skateboarders, snowboarders and BMX riders, as well as athleterankings, trivia games, polling and messaging for action sports enthusiasts.Indiqu will add surfing and motocross in the coming months.

"This agreement is yet another significant milestone for Indiqu; we feelthis partnership with AT&T Wireless will keep us at the forefront of thewireless Internet," said Robert Lezec, CEO and President of Indiqu. "It's a great opportunity for Indiqu to bring its cutting-edge mobile entertainmentto the youth market in partnership with a world leader in the wirelessspace.

"Generation Y consumers are the early adopters of WAP services and our EdgeSports offering is tailored to this audience" said Lezec. "This continuesIndiqu's leadership role in the field of Alternative Mobile Entertainment."

"Our partnership with Indiqu demonstrates AT&T Wireless' commitment to bringto our customers best-of-class entertainment," said Kim Whitehead, VicePresident of Marketing for AT&T Wireless. "Indiqu is a leader in youth-focused entertainment, offering compelling games and action sportsnews -- two wildly popular pastimes for this audience. No one else providesthis level of specialized sports information."

About Indiqu

Indiqu, a privately-held, San Diego-based company, is the leading marketmaker of Alternative Mobile Entertainment. Indiqu's products transformwireless devices into personal entertainment terminals and provide fundistractions to mobile phone users worldwide.

Indiqu www.indiqu.com has a global business with offices in Montreal, Paris, London, Dublin, and Madrid. The company currently has contracts with major wireless carriers in the U.S., Canada and France.

Investors in the first round of financing of the company include Sonera, the Finnish mobile giant, and NEThave, a respected venture capital firm based in the Netherlands, with strong expertise in wireless communications.

About AT&T Wireless Group

AT&T Wireless Services, Inc., a wholly owned subsidiary of AT&T Corporation(NYSE: T), operates one of the largest digital wireless networks in North America. With more than 15 million subscribers, AT&T Wireless is committed to being the premier provider of high-quality wireless communications services, whether mobile or fixed, voice or data, to businesses or consumers, in the U.S. and internationally www.attws.com.

Indiqu (858)458-5776 Headquarters 9727 Pacific Heights Blvd. San Diego, CA 92121 www.indiqu.com

By e-sports! PR sportswire
Published: 11/21/2000
 
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