You Can Write Internet Articles
Internet readers scan. And if they don't quickly find what they're looking for, they move on and move on fast. It only takes one click of the mouse and you've lost 'em. So before you sit down to write articles for the Internet, you need to know at least the basics of how to capture and hold your reader's attention.
Do you want to know how to write Internet articles that get results?
Because words are power and knowing how to use the right words will bring you results.
Research shows that you have from only half a second to 3 seconds to grab your reader's attention on the Internet. And that's not much time at all.
People read books, newspapers and magazines much differently than they read on the Internet.
Internet readers scan. And if they don't quickly find what they're looking for, they move on and move on fast. It only takes one click of the mouse and you've lost um.
So before you sit down to write articles for the Internet, you need to know at least the basics of how to capture and hold your reader's attention.
Well Written Headlines
This is the single most important part of your article.
Your headline is the first thing your reader sees, so it has to be good. It must also contain your keyword or words and include a call to action or a great question.
Here are a few examples of headlines I've used.
Kid Birthday Party Ideas - 7 Steps To Success
Creative Kid Birthday Cakes - Super Easy
Turn Something You Enjoy Into Your Success
In each case, the reader quickly discovers that they are about to learn something valuable.
Sub-Headlines also help to keep your readers attention and challenge them further. A question always makes a great sub headline because questions make the reader curious.
Article Body
For the body of your article you need to give the reader lots of white space.
Keep your sentences short
Use only two or three short sentences in each paragraph
Break things up with bold headings
Use italics
Use bullet points
Dense, thick copy, no matter how important, is not going to be read.
Your Subject
Don't fool around, get to your subject quickly.
Television advertising uses the following formula for most commercials. This will sound familiar if you watch much TV.
Tell them what you're going to tell them
Tell them
Tell them what you told them
No, it's not double talk. Here's an example of how it works.
Tell them what you're going to tell them
"You have to try New Cola, the most refreshing drink on planet earth."
Tell them
"New Cola is perfect any time. It's great for parties, hangin' out with friends or a quiet moment together."
Tell them what you told them
"New Cola, the most refreshing drink on planet earth."
You don't want to write your articles like a TV commercial, but you do want to make the purpose of your article clear by using the formula I just demonstrated because it clearly states your purpose and leaves a good impression.
Your article should have a good conclusion that re-states the purpose of your article and gives your reader a call to action.
Author's Box
The very last thing you need to write is your author's box.
At the very end of your article you will be able to tell your reader who you are and give them a very good reason to believe what you've just told them in your article.
And then finally, you want to give your reader a call to action to click on your link and drive traffic to your site.
Authors are only allowed up to 3 links. Give them a link to your web page that gives them more information about the article subject, then give them a link to a free offer on your site and then you might also want to include a link so the reader can subscribe to your ezine.
Because you really want to write articles that get results, start writing your articles for your Internet reader.
Make it easy for them to scan your article.
Make it easy for your reader to understand your article.
Make it easy for your reader to click on your link.
Have fun
Because words are power and knowing how to use the right words will bring you results.
Research shows that you have from only half a second to 3 seconds to grab your reader's attention on the Internet. And that's not much time at all.
People read books, newspapers and magazines much differently than they read on the Internet.
Internet readers scan. And if they don't quickly find what they're looking for, they move on and move on fast. It only takes one click of the mouse and you've lost um.
So before you sit down to write articles for the Internet, you need to know at least the basics of how to capture and hold your reader's attention.
Well Written Headlines
This is the single most important part of your article.
Your headline is the first thing your reader sees, so it has to be good. It must also contain your keyword or words and include a call to action or a great question.
Here are a few examples of headlines I've used.
In each case, the reader quickly discovers that they are about to learn something valuable.
Sub-Headlines also help to keep your readers attention and challenge them further. A question always makes a great sub headline because questions make the reader curious.
Article Body
For the body of your article you need to give the reader lots of white space.
Dense, thick copy, no matter how important, is not going to be read.
Your Subject
Don't fool around, get to your subject quickly.
Television advertising uses the following formula for most commercials. This will sound familiar if you watch much TV.
No, it's not double talk. Here's an example of how it works.
Tell them what you're going to tell them
"You have to try New Cola, the most refreshing drink on planet earth."
Tell them
"New Cola is perfect any time. It's great for parties, hangin' out with friends or a quiet moment together."
Tell them what you told them
"New Cola, the most refreshing drink on planet earth."
You don't want to write your articles like a TV commercial, but you do want to make the purpose of your article clear by using the formula I just demonstrated because it clearly states your purpose and leaves a good impression.
Your article should have a good conclusion that re-states the purpose of your article and gives your reader a call to action.
Author's Box
The very last thing you need to write is your author's box.
At the very end of your article you will be able to tell your reader who you are and give them a very good reason to believe what you've just told them in your article.
And then finally, you want to give your reader a call to action to click on your link and drive traffic to your site.
Authors are only allowed up to 3 links. Give them a link to your web page that gives them more information about the article subject, then give them a link to a free offer on your site and then you might also want to include a link so the reader can subscribe to your ezine.
Because you really want to write articles that get results, start writing your articles for your Internet reader.
Make it easy for them to scan your article.
Make it easy for your reader to understand your article.
Make it easy for your reader to click on your link.
Have fun


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