Skype Internet-Telephony As Marketing Tool

Skype is not only a free Internet telephony service, it also is an excellent marketing tool to expand your business to foreign countries.
Skype literally changed the world of communication. Traditional telecommunications companies like AT+T pressed the panic button and forced to launch their own IP-telephony service. IP-Telephony has long been the cautiously protected secret of computer geeks. Today it is easy to introduce your business with Skype IP-telephony confidently into the global market place.

First Skype was launched as an Instant Messaging PC tool with voice as an additional benefit. But within a very short time this little software application became popular for making calls over the Internet.

Like other voip providers Skype does not trust on a centralized network to route the calls.

Thus Skype, unlike other Voip providers like Vonage and Lingo, can become larger without paying extra money for technology based on a centralized network, since Skypes network seriously is made of thousands of interconnected PCs like yours and mine.

The fresh purchase of Skype Technologies by the Internet auction leader Ebay for enormously amount of $2.6 billion unveils the potential of the power of voip.

How to profit when I use Skype?

The call quality is of high quality in most situations. You only need a headset to call with Skype. Most people are sure they know all about Skype. They know how to make free calls with a PC or laptop over the Internet. But Skype is much more than a PC-to-PC IP-Telephony technology.

With these addons Skype becomes a great marketing tool:

Offer your software e.g. in Germany and get a local landline number. Redirect your calls with SkypeIn to your Skype number no matter where you are. Than redirect the call with SkypeOut to your cellular phone. When you answer the call with SkypeOut on your cellular phone no one will know that your are sitting on the porch in your garden in Washington.

The true power of Skype lies in the addons SkypeIn and SkypeOut to make it a vital tool not only for business owners.

Jim Price
Pre-paid Calling Card
Mobile Phone and Cell Phone Accessories

By Jim Price
Published: 9/7/2007
 
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