Plug in to Social Media (Without Getting Shocked)!

Learn about different social media tools including Facebook, Twitter and Linkedin and how to use them in your business.

Many are jumping onto the social media bandwagon, but are tools like Facebook and Twitter worth the time and energy spent to maintain them? At Xstatic, we think social media is an effective way to connect with consumers and other target audiences. Here is a quick look at the most popular social media tools to get you started:

Facebook: On Facebook, individuals or organizations can create profiles and fan pages. In addition to telling friends and fans what’s on your mind, pages can be customized with videos, photos, links and event invitations. With more than 200 million users, Facebook is a useful tool for connecting with almost anyone.

Twitter: Classified as micro-blogging, Twitter is a site that allows users to post "Tweets" of 140 characters or less, answering the question, "What are you doing?" Users can follow other people or organizations to see what they’re doing, reading, watching, loving, hating, etc..Many companies use Twitter to provide updates, monitor consumer responses and create conversations with followers.

LinkedIn: LinkedIn is a social media site for professional networking with more than 40 million users. In contrast to Facebook and Twitter, the site targets primarily the business world, allowing users to build networks with current, as well as second- and third-degree contacts. Users can also create groups for professional organizations, industries and areas of expertise.

Social media, in addition to being useful, is also constantly changing. For help keeping up, contact Xstatic PR!

Xstatic Public Relations
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