Mortgage Marketing

If You Want More Mortgage Business, Never, Ever, Say This Word
One thing I learned early on, is how your vocabulary can dictate your success. How you choose to phrase things can have a dramatic impact on your bottom line. And, if more business is what you want—then never, ever, use this word.

20 Habits of Top Producers in the Mortgage Industry
Top producers aren’t made overnight and the skills they use to generate more business can’t be learned in a day. However, I’m going to try and isolate the skills that I’ve seen in the top producers that I’ve worked with, and the reason for their success.

How To Choose A Mortgage Netbranch When Starting Your Own Mortgage Company
Net branching is a term that is very loosely thrown around the industry, and not every partnership opportunity a company offers is a true "net branch". Please be careful. Here are the top reasons why loan officers decide to branch-out on their own.

Mortgage Marketing Over the Phone
Marketing your products and services over the telephone can be one of the more challenging ways of promoting you and your products. Here are a few tips to make the process more successful for you.

8 Mortgage Marketing Sins that Kill Business Growth
In this article I reveal eight deadly marketing sins mortgage professionals commit that could be crippling your business growth in the mortgage business. Find out how to avoid these marketing mistakes in your mortgage business.

Five Mortgage Marketing Concepts
Marketing is perhaps the most essential way for any organization to get their products and services in front of potential customers.

Online Mortgages - The Advantages and Disadvantages
Online mortgages are a relatively new option. There are a wide range of resources available online to research your loan options, use free online loan calculations, pose questions, and apply online.

Direct Mail Marketing for Mortgage Leads
Discover 3 tips for generating mortgage leads from your direct mail marketing campaign.

Mortgage Marketing To Realtors: Get 10 Realtors in 30 Days
Mortgage marketing to realtors. Discover how to get 10 top producing real estate agents sending you business within 30 days.

How To Run Your Loan Officer Business
How you run your loan officer business has a direct impact on how successful it is. Learn the simple steps to stop getting pushed around by realtors and clients.

Mortgage Marketing 101: A Crash Course In Mortgage Loan Marketing
Mortgage Marketing Crash Course...

7 Mortgage Marketing Tips for Loan Officers
It is my intention that these marketing tips will help you avoid common mistakes made by the majority of loan...