MLM Business Model - Your Homework Is Critical

The high MLM failure rate means you'll wind up with a lot of family members upset or angry with you, and that's not good. And the fact is, you'll eventually run out of people you know and you'll have to promote to a cold market anyway.
MLM Business Model - Your Homework Is Critical
To find a super successful MLM business model, carefully do your homework. No matter what you do, you're always best to study a successful model before you try to do it yourself. That goes double in MLM.

It's a good idea to search out a mentor who recently built their own successful MLM business. You want to be sure you find someone who has done it recently, because the world of marketing has changed a ton, even in just the last 5 years.

Your ideal target is someone with a proven system of recruiting new people. And then you want to be certain that the new people that person has gotten started in the business have also been successful at building, using the same system.

It's important to see first-hand that both the system and the duplication are successful. It may well be a time-consuming search. But when you do find that situation, it is certainly a very valuable model for you.

You no doubt get calls from people who promise that if you sign up for their training, then you'll be to personally sign up 20 or 25 new people in your downline each week. I'm not saying that could never happen. But there's no way you can add 20 people a week and build a good relationship with all of them. So you can't really believe that claim. The way to handle it is, ask to be put on the telephone with the 20 people the caller signed up last week. That's certainly fair. The phone call will probably end right there.

You can find more details on this information, plus a lot more in Michael Dlouhy's ebook, "Success In 10 Steps." It's been a very popular read, especially for frustrated, frazzled, worn out network marketers, having been downloaded 100,000 times now. The author blows out of the water the widely-accepted idea that you should begin by recruiting friends and family. That plan is a big loser. The high MLM failure rate means you'll wind up with a lot of family members upset or angry with you, and that's not good. And the fact is, you'll eventually run out of people you know and have to promote to a cold market anyway. So you may as well start there. Your friends & family will be calling you, after you've proven you can build a profitable business.

The book is full of very useful ideas and there's not one affiliate link within. All the information is generic and applies to anyone in any network marketing company. Great tool for generating leads!

You can get a free copy of "SuccessIn10Steps", at http://michaeldlouhy.net It's a classic!
   By Melanie Kissell
Published: 8/4/2008
 
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