How to Run an Online Poker Store More Efficiently

Below are Six Marketing Tips regarding how to run an Online Poker Store, of course these tips will apply with any Yahoo Store you administer in any vertical. Without knowing these fundamentals it could take you months, even years longer than normal before you build a store that can earn you consistent revenue. These tips are directly from our experience and knee scrapes we both encountered in our first 10 months with our Poker Site. We wanted to post these tips because we are sure that 95% of the people reading this who own a Yahoo Store do not do these, we know by studying our competitor sites.

Poker Store Tip #1 - Keep contacts in your Niche Marketing Field of choice. Your first year in business will be frustrating. Find out the people in this field who are doing very well, and try to grab one of them as your mentor. You might have to join a mentoring program. And there are mentors who will do a good job guiding you for $20.00 a month, you don't have to spend 15k for good Yahoo Store Training.

Poker Store Tip #2 - Attend Retailing Conventions. Yahoo themselves offer conventions where you can meet with like minded Yahoo Store Owners and share product ideas, promotional ideas and belabor what is working verses what isn't. You can walk out with a ton of new, refreshing information when you leave one of these Retailing Conventions.

Poker Store Tip #3 - Understand the concept of delayed gratification. The truth is in most cases, and there are exceptions but they are very rare, that you might end up working real hard learning and applying principles that will make you a lofty future income, but the first year you might feel like you're being exploited. The reason is it takes 6-9 months for a lot of the SEO work you do today to have its desired effects for your site. Then as each year goes by, you'll "tip the tables" and notice your income rising drastically while you do the same amount of work. I call this the tipping point. What a great feeling. This should come in about a year after you start building your store, give or take a few months.

Poker Store Tip #4 - Maintain Focus and be Consistent. Try to be realistic regarding your expectations and outcome of your store. I just had a friend that spent 20 years in the Marines and Army who is just getting released with a pension of around $3,000 per month. While that is fine and dandy, it took him 20 years to get there. If you worked hard just 2-3 years (max) to achieve these same results, would it be very financially rewarding and pay a lot of bills for you in the long run. Of course it would, so be persistent with your marketing strategy.

Poker Store Tip #5 - Don't forget all of your Marketing Methods currently available to you. While you're building your store, make sure that you Social Bookmark all your section pages. Then write good, high quality relevant unique articles and submit them to quality Article Directories. Also send out a Press Release for your store. Do link exchanges with relevant sites, this opens up more communication channels and further helps your pages rank even better.

Poker Store Tip #6 - Don't spread yourself too thin. The one big mistake most people make is getting involved in too many projects at one time. There are only so many hours per day and to make your store successful you will probably have to work at it for over 1000 hours. It's easy to procrastinate on the nitty gritty trenchwork, such as replacing the default stock descriptions that come with the site replacing it with more "fun" projects such as creating a video for your store. While 2.0 and Social Media can add flare to your campaign, it's really not what it's all about. Content is King when it comes to etailing still, because Google reads text not video. So create a consistent supply of fresh content for your store.

Let Brian Garvin and Jeff West show you our Online Poker Store.