How to Franchise in the UK

Could your existing business have the potential to be turned into a franchise? What does it take and how can one look at the possibility?
Alot of business owners with successful businesses around the UK are researching tried and tested ways to exploit the growth potential of their businesses and are asking themselves, "How can I turn my existing business into a franchised business"?

Why would you want to franchise your business?

There are several ways to grow a business. A word of warning though, business growth is often not plain sailing especially when you are opening offices miles away from your head office.

Control of the branding and system can prove troublesome. Managers for an area, which can be costly, have to be employed. New office rental, telecom installation... The costs soon mount up. This can add pressure on the central business and can put the whole venture in jeopardy.

Franchising offers a method of expansion for your venture with the efforts and funding of new business partners. When asking the question, how can I convert my business into a franchise, there are a good few steps to consider.
  1. Take time to record all you do that makes your business work. This forms your intellectual property and is the most valuable asset that your business owns. This document should be protected as it is the know-how of your business success. This is what a franchisee will buy, as as they follow your documented processes they can replicate your success.
  2. Trademark your logo. It is vital that your distinct mark/logo design is protected and registered in the proper way. Having protected branding will give you identity, benefiting you, your franchisees and give your customers peace of mind..
  3. Don't forget the legal aspects. Take time to consult an accredited British Franchise Association lawyer about your franchise contract. A legal contract is essential to make sure everyone involved knows where they stand.
  4. Utilise an accredited British Franchise Association consultant to assist you in establishing your franchise system. It will assist and help you avoid costly errors and make sure the process of setting up your franchise business runs smoothly.
  5. Make your Development and Marketing plans. This will include a number of budgets and different activities for example: Franchisee recruitment, Staffing, Legal, Banking, Capital management.
Franchising a business can seem to be a good option. Take positive action and take some time to consider franchising carefully. Franchising could be a way to transform your existing business.
   By Nick Strong
Published: 10/10/2009
 
Use the feedback form below to submit your comments.
Your Comments:
Your Name:
Use the form below to email this article to your friends.
Recipient Email Address:
 Separate multiple email addresses by ;
Your Name:
Your Email Address: