How To Build a Profit-Making Website

In the past two weeks, you have learned the first few steps in the journey towards earning a living without holding a job. For those who have read what I have taught, proceeded to get the tools, and have now gotten a website of your own set up, you are edging towards the goal. Now we can look at how you can make a profit from your website.

On the other hand, if you have read everything I taught you, and all you have done so far is sit on the information, then all that will happen to the information - apart from warming your butt - will be theoretical. You will have a side income or more, theoretically. You will be so successful, theoretically, that you can quit your job, theoretically, join one of my exotic trips, theoretically, have great time wity us, theoretically, and claim you're earning a living without holding a job, theoretically. You'd better get back to your job before your boss makes it theoretical too.

Things don't happen in theory. To turn it into reality, you have to take action. There will be mistakes to be made and lessons to be learnt, but you will grow with every experience you encounter on your journey towards earning an income without holding a job. I can assure you, if you apply what is taught and succeed in it, the victory is yours to own. Nobody can claim your success but yourself. In the democratic world of the Internet, there is no upline or downline, and it's a business where you're really your own boss.

Now let's get on with the business.
As you know, building a website is just the first step. Today’s topic is about how you can make it profitable. As I reached this topic though, I am confronted with a chicken-and-egg situation: if you're teaching people to handle a gun, what do you teach them first: to aim or to shoot? Learning one without the other defeats the purpose. I decided - ruthlessly perhaps - that I'll teach you to shoot, and in the subsequent topic teach you to aim. Why? Because, quite honestly, it's a lot more fun.

"How to shoot", metaphorically, means how to make your website earn money. As for "how to aim", that's about how to improve your website to optimize its profit potential. Sounds simple? Okay, let's continue.

Here are some of the ways you can make your website earn money:
1. You can sell your own products and services
2. You can sell other people's products and services
3. You can advertise other people's products and services
Of the many, many ways you can make your website earn money the one I am going to touch on today is "how to advertise other people's products and services on your website". The advantage of advertising other people’s products and services on your website is, you don’t have to create your own products or services to sell. To me, it is quite simply the best answer. You can write about anything, and your website will still earn you a continuous income.

There are many ways to add advertisements to your website, but the best of them all, in my opinion, is to enrol in Google AdSense. I must tell you that it isn’t the easiest to get accepted, but once you get in, you are on your way to earning an income online.

Now, unless you have just crawled out of a hole somewhere, or you've never used the Internet, you would have heard of (and more than likely, used) Google. The majority of us use it for its Search Engine. Do you know, today more than half of all searches conducted on the Internet are done through that bizarrely simple-looking homepage of Google.com? Yep. But as much as looks can be deceiving, so too that simple looking Google homepage, which is a front for one of the most sophisticated technology on the web. If you're a web publisher - that's to say, someone with a website – you have the opportunity to harness that technology for your own benefit by enrolling to Google AdSense.

What is Google AdSense
Google AdSense is the ad serving program run by Google. It places text, image and some times video advertisements on websites that enroll to it. You are paid when someone clicks on the ads appearing on your webpage.

How does Google AdSense work
Where do the advertisements come from? On the reverse side of the coin from AdSense is Google's advertising tools called AdWords. Businesses wanting to advertise through Google enrolls to it. Their advertisements appear in two places: as "Ads by Google" in websites participating in AdSense, and as "sponsored links" on Google's search results.

As a webmaster, you are concerned about the "Ads by Google" that you can place on your website, because it generates money for you every time someone clicks on it. Those who are serious about earning from the web often work hard to maximize their AdSense income, and we'll look into that in future chapters. There is also other programs similar to AdSense, but if you can get AdSense, the other programs are all secondary.

Let's straight away sign up into use AdSense, so that you can start putting the ads on your website. I am assuming here that you do have a website to enroll, otherwise go through the earlier chapters to read about how you can go about setting one up.

Now let's get on with the business.

To set up your Google AdSense account, go to the Google homepage and click on Advertising Program. Then click to Google AdSense and follow the steps to sign up. I will leave you to set up the account and submit the application. Google will evaluate your website to determine whether or not they will to enroll you. You will receive a notification from Google after a few days of submitting your application, informing you whether or not Google has approved or rejected your application. Yes, Google may reject your application if they find that the website you show them is not suitable for their ads. For that reason, it may be to ensure you have some content on your website before attempting to apply with Google.

Assuming that after submitting your application, you received the happy news that Google accepted your application, then you're in. The bad news is, now the real work has just begun!

As you probably expect by now, putting up a website and throwing advertisements into it is just the tip of the iceberg. Sure, you now have a profit-making website, but if you leave it as it is, the amount of profit you make is going to be minuscule.

I will cover the steps to take to optimize your website to make a profit. For now, I would urge you to proceed to set up your AdSense account and get familiar with it.

For other articles on the topic of how to earn a living without holding a job, visit my website, http://www.happyjoblessguy.com.