How much Money does a Decent Web Design Needs

Web design is more of an art product, much like the architecture of your house or the exquisiteness of a cuisine. Unless you taste it, you don’t know what you might be getting.
It’s a glory time for web designers - e-commerce, web 2.0 and the cloud is spinning its magic; the businesses are flocking on to the worldwide web; and almost everyone is expecting them to do the same. This year, an even larger number of small businesses will be putting aside some money to add on to their web presence. How much should they do, many have little idea. Web designers promise to offer something new, innovative fresh and what not, but for every ounce of value they put, how much margins can you bear with without heartbreak?

Custom web designs are falling anywhere between virtually nothing to as high as $5000+ a piece. I won’t complain about either, because everything sells on the worldwide web, and with reasons. High pitchers brag about the amazing value they offer by providing a robust, functional and intuitive web design complete with the seamless working of the development code tucked inside. The freebies on the other hand, talk about the FREE templates, stick on codes, landing pages, headers, navigation bars and widgets put together, rather hastily, to give your stay on the web some legitimacy.

And there is plenty of gray area in between that you would eventually be inclined to choose. The value can be there or cannot be there at either end - it all depends on your resources and needs. If you have some serious business to make by pulling traffic, building image and gaining loyalty, then the higher side merits some attention. Even then, it will give you the best of value when you couple superior web design with solid content, SEO, and some real bargains for the audience. In the vast seas of domains and website addresses, the audience will only be hitting back on those that have some catch. And an awesome web design only delivers a part of this catch; its effectiveness may soon wane if you do not keep up on other aspects.

On the other hand, if all you want is a product catalog or perhaps just a mere mention of a web address on your business card, goes without saying to just pick a freebie! Simple, static websites can be built on customizable DIY web applications which will be happy to offer its ultra cheap machine labor at your disposal.

Only the best chefs, architects and web designers can guarantee that you will like their product of design. For the rest of them, you have to jump into a deal with a nagging risk of disappointment. It also gets harder to compare offers from different web designers; for the same specs that you mail to three of them, you can get quotes across a range of perhaps a $1000 difference.

Obviously, you have to weigh them each individually for what you can expect out of them. But then, they may also pull out way more than they deserve for precisely this same nature of the work. Look around, go with the conventional if you have little idea, and get at least started with a decent SEO web design.

By Adam Ali
Published: 8/31/2009
 
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