How Lifelock Works to Protect Your Identity

Identity theft occurs every two seconds, and because of this many new companies have emerged, offering a service to product your identity for a monthly fee. In a sense, this is just like insurance, except for identity theft. Learn more about how Lifelock works to protect your identity.
Lifelock is a well known company, both in good and bad ways, that protects your identity by monitoring your credit every day to observe for abnormal patterns. The CEO of the company, Todd Davis, gave out his social security number just to prove that it is safe: 457-55-5462. This is a very convincing advertisement, however his identity has been stolen multiple times, which is why many people look down upon Lifelock. However, the truth is that you cannot prevent your identity from being stolen; you can only prevent the damage that may occur. Despite these unfortunate circumstances, Lifelock does its job well when it comes to protecting your identity.

First of all, Lifelock alerts the three credit bureaus to put fraud alerts on your name and account. This is done automatically by the software Lifelock uses; if something goes wrong, their employees will do this manually. Next, they renew these subscriptions every ninety days, because that's the time period these fraud alerts last. This is the bulk of the work this company does, and they also offer you a one million dollar guarantee if anything happens to your name.

Also, Lifelock includes a few other services on the side that helps remove spam from your regular mail as well as your email. They have a few other services such as WalletLock which, if your wallet ever gets lost, helps you cancel your credit cards and complete all the paper work necessary in order to obtain a new one.

Overall, Lifelock is a identity theft insurance company that helps to safeguard your name from identity thieves. The customer reviews are mixed with both positive and negative testimonials.

By Diane Vikroy
Published: 1/28/2009
 
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