Hot Marketing Consulting Tips for 2009

Learn what it takes to be a Marketing Consultant for Brick & Mortar Businesses in 2009 and see if it is right for you at this time. Learn about this unique skill and make your final determination.
One of the hottest, most lucrative businesses you can be involved in these days is helping other people get their Internet Businesses going. It's very realistic to make at least $500.00 per month and a $2-4k setup fee per client. The key is helping them manage their Pay Per Click Bidding Campaigns. But do not even think of doing this if you aren't very Pay Per Click Savvy yourself, or you'll ultimately end up with very angry clients which helps no one including yourself.

Marketing Consulting Tip #1

Send Out Offline Mailers. With a well written letter, you could get up to a 2-3% response with people asking to speak with you about your services. Make sure you target your market and know in advance who exactly you'll be sending these letters to. Target brick and mortar businesses who already make a lot of money and are just looking to expand their operations and become more efficient on the Internet. There are no shortage of businesses who could use help getting leads these days.

Marketing Consulting Tip #2

Be Willing to Meet In Person. When consulting with a Brick and Mortar business, email just isn't personal enough. Not only as the way to make initial contact but as the way to close them and bring them on as clients. Be willing to drive out to their Business or 3rd party agreed upon location. These Business People you are dealing with will want to see your face, and see proof of what you have to offer them, as well as proof of what you've done for other clients. If you're brand new to the business and need clients, considering offering a drastically reduced discount for your first few clients in exchange for a well drafted testimonial or audio testimonial you can post on the Internet.

Marketing Consulting Tip #3

Make Your Clients Feel At Ease. As an Internet Marketer trying to sell your services to Brick and Mortar Businesses, you have to be the one to step up and take charge. I can't emphasize this enough. You have to let your potential future clients understand the fact that you know exactly what you're doing, that you do this everyday and it is natural to you like their job is to them, even though you aren't intimately familiar with the niche they work in everyday. This skill can be perfected by the use of Visual Training Aids demonstrated to clients, such as Powerpoint Presentations, Graphs, Flow Charts, etc.. You need to make them feel they are in great hands dealing with you and your company. Over the course of time, you'll pick up clients, lose them and retain a portion of them. The few you end up retain will comfortably retire you.

Marketing Consulting Tip #4

Since you only need 13-15 or so clients of this calibur to be making a six figure income, you should send them little trinkets and cards around Christmas to let them know you care about them. You also need to make sure most importantly you are able to produce consistent results for them. You can also charge extra for Article Campaigns, Press Releases and the list goes on. But never get greedy, and always have a way of proving what you did for the client just in case an issue arises later. Providing Internet Consulting Services for other companies is cool and very profitable, but you need to make sure that you help them out as well so everybody wins in the end, and that's what Transparent Business is all about.

Learn About Pro Pay Per Click Services from Brian Garvin and Jeff West.
   By Brian Garvin
Published: 3/24/2009
 
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