Efusjon Reviews

In this article, we will discuss the Efusjon energy drink and whether or not Efusjon is a legitimate business opportunity.
Efusjon is a network marketing company, co-founded by Robert Towles, R.S. Edwards, Marc Sharpe and Kenny Gilmore, and was launched in January 2009. Since then the company has gained a lot of popularity in a short span of time due to the exposure it has received from its marketers broadcasting media on the web about the company. The company offers the RAW health drink and the EDGE energy drinks, prepared from acai berry juice and many other ingredients. Hence, it is relatively a new MLM company that has gained a lot of hype over the past few years. But is Efusjon really a new and profitable network marketing opportunity or just a scam.

Truth about Efusjon

Efusjon's primary product is its drink which is an acai berry based energy drink and is available in variety of flavors including Edge, Raw, Breeze and Dawn. Efusjon has adopted some unique approaches to their business model that are completely new to the world of network marketing and in comparison to many other MLMs, it has grown increasingly in the past few years. In fact, it has challenged today's two most renowned energy drink industries Red Bull and Rockstar, by providing a healthy alternative energy drink.

Like other energy drink companies, Efusjon gives you a business opportunity to make some extra money simply by re-selling its drink. It basically offers its members to earn up to 4.25% of total sales volume in commissions for each order placed through the replicated website charging an entry fee of $30. You can also join Efusjon as an associate at $120 and gain from future payments. Basically being an associate if you bring three more people on board, you get promoted to the post of an executive wherein you will be compensated with 4.25% of the total sales made from people joining it.

Efusjon Marketing Strategy

The main attribute of this company is that unlike other popular energy drinks who spend millions of dollars advertising and business marketing their drinks, Efusjon uses the network marketing model and have its associates to advertise or publicize its product. Hence, along with its profit making strategies explained above, Efusjon advertises its products on social networking sites like Facebook.

Through the reviews, it seems that the company is trying to get in to the social media landscape which if done properly can gain them lots of profit. But since these social network sites are more about people and their personal relationships, it can be a risky deal as promoting or marketing your product or business opportunity at every chance you get, can somewhere make people lose interest in it. Hence, in order to succeed in their business, Efusjon has to focus more on its products than business opportunity and should also try some innovative marketing strategies.

According to some Efusjon reviews, as the company follows a revolutionary approach through Facebook for advertising its product, it has a great scope for growth and profit. Hence, as a matter of fact, Efusjon is simply a business opportunity that allows its distributors to make money and so it is authentic and there is nothing like Efusjon energy drink scam or Efusjon scam exposed. In fact, according to some reviews it is not a hoax but a legitimate company that allows its members and associates to earn more money with the success of its energy drink. But whether and for how long this energy drink company will sustain in the market, can only be left on time to decide.
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Published: 6/14/2010
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