Do DVD Information Products Really Make Money?

Information products are highly profitable and the word is getting out. It's not uncommon for the books, ebooks, CDs, DVDs, etc that are information products to sell for 20, 50, or 100 times their unit cost. Considering the fortunes being made, it's not wonder information businesses are sprouting up like weeds. Profits like those tend to raise eyebrows. DVDs are an excellent choice for the delivery of an information product. And despite what many people seem to think, DVDs are not difficult to create, don't require investing in expensive software, and don't come with the requisite hassle of carrying inventory, manufacturing, and shipping. Those are just convenient excuses for marketers who won't put forth a little effort to discover the truth.

Expensive software is definitely not required and DVDs are surprisingly simple to create. As a matter of fact, you can create a DVD information product and not spend a dime. You can use several "free ware" programs which are software programs anyone can use for free. And the software I used to convert video files into DVD files even has an excellent support forum to answer your questions. The service provided is better than I've gotten with products I bought in the past. As for manufacturing & shipping, there are several options. The one I use (Kunaki) will create & ship the DVD on demand at their facilities and pass the costs on to the customer. They charge less than $2 for the physical DVD (including DVD cover) and a nominal $3 handling charge. And first class shipping via the US Postal Service to most US locations is less than $2 as well. Customers have the option of paying more for speedier delivery if they so choose. All you have to do is upload the files to the publisher and drive traffic to your order page. It couldn't be much simpler.

Several aspects of DVDs should be appealing to information publishers. First, DVDs have a higher perceived value than an online video course or a book. How much will you pay for a book? You can march into almost any bookstore in America and buy a book on any topic for less than $20. Good luck selling your book for more than that. DVDs on the other hand are often sold for over $100!and remember it costs less than $2 for the physical DVD (including DVD cover). The rest of it goes straight into your bank account. And since you're self-publishing you don't have to share the profits with a middleman.

It gets better because Kunaki gives you the choice to add a UPC code to your DVD. If this doesn't excite you, consider that the UPC code allows you to easily sell your DVD on Amazon. That provides instant credibility. You can show people the DVD you're selling on Amazon while most information publishers are struggling to sell a few DVDs.

Not all DVD information products are video products. Items like software programs can be put on data DVDs along with many more types of information and data. And we're barely scratched the surface. There are so many great reason to create a DVD that I couldn't cover them in this article.