Chosing a Christian Banner Exchange
This article answers the question of what are the most important factors when choosing a Christian Banner Exchange to promote your church or ministry website.
A Christian banner exchange site is one where you swap banners with other Christian sites to gain exposure. It should be free to join, and in exchange for displaying some other similar banners on your website, you should get some extra traffic to your site. At a time of recession this is a fair method of sharing traffic and one that you can take part in without spending resources on advertising your Christian website.
One of the first most important factors is to check out what banners the exchange is carrying. Are they all Christian in nature, do they include other material, in other words would you be happy with the visitors to your website seeing them. If you need to, then pray about it rather than jumping straight in. Does the same banner, often the owners, repeat nearly every banner. If it does, that could well bring onto the next topic which is the banner exchange ratio.
The exchange ratio is very important, more important than the sign up credits that do not last very long on most of the popular Christian banner exchanges. An exchange ratio of 2:1 means that for every two banners you show on your site, one gets shown on another site. The best banner ratio is therefore from a site with a 1:1 banner exchange ratio.
Sign up credits are when people join the banner exchange after being referred from your site, and if available may give you a long term boost.
Start up or free credits are the number of free banner exposures or impressions you get when you join, but this is not always the most important thing to consider, especially if you are in it for the long run. You can however compare the various offers as a secondary consideration.
So look for a fair and honest Christian banner exchange site taking into account the exchange ratio, the quality of the existing banners shown, and lastly the start up credits.
One of the first most important factors is to check out what banners the exchange is carrying. Are they all Christian in nature, do they include other material, in other words would you be happy with the visitors to your website seeing them. If you need to, then pray about it rather than jumping straight in. Does the same banner, often the owners, repeat nearly every banner. If it does, that could well bring onto the next topic which is the banner exchange ratio.
The exchange ratio is very important, more important than the sign up credits that do not last very long on most of the popular Christian banner exchanges. An exchange ratio of 2:1 means that for every two banners you show on your site, one gets shown on another site. The best banner ratio is therefore from a site with a 1:1 banner exchange ratio.
Sign up credits are when people join the banner exchange after being referred from your site, and if available may give you a long term boost.
Start up or free credits are the number of free banner exposures or impressions you get when you join, but this is not always the most important thing to consider, especially if you are in it for the long run. You can however compare the various offers as a secondary consideration.
So look for a fair and honest Christian banner exchange site taking into account the exchange ratio, the quality of the existing banners shown, and lastly the start up credits.
Christian Banner Exchange
A free Christian Banner Exchange with a 1 to 1 ratio.
A free Christian Banner Exchange with a 1 to 1 ratio.

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