A Mini Questionnaire to Help You Choose the Right SEO Company

With people needing to promote their websites, there are more and more SEO companies trying to offer their services. This fun questionnaire will help these people decide on what to look for when choosing an SEO firm.
As an SEO professional it is always a good thing to make sure that a client understands fully what type of service they are about to receive. We hear that on a lot of occasions some people have less than savoury experiences using a search engine optimisation company and that they are usually less than eager to give others a try.

This article has been created to help individuals and businesses alike what to look out for when hiring an SEO firm to promote any websites they own. It will be in the form of a mini questionnaire and hopefully will be a fun way to get more knowledge and understanding of the topic.

Hopefully by the end of this writing you will know the difference between ethical and un-ethical SEO, as well as a better understanding of price for such services. In addition to this I hope by the time you finish reading this you will be aware that it is also important to engage in a healthy communication between the SEO and yourself as communication is key to your online success. OK, enough of the introductions, lets get on with the SEO quiz!

What is best type of SEO to promote you site?
  • Un-ethical SEO as I want my website to rank well for a few weeks and then be deleted from all the search engines.
  • Ethical SEO as I wish to reap the benefits of having an authority site for a very long time.
The answer to the above question is of course "Ethical SEO". This will ensure that you will get long term benefits for the investment you make in promoting your site. Yes un-ethical methods can work for you but 99% of the time this success will be short lived and you will be back to square one with no website to promote!

How much should you pay for SEO?
  • You should always pay a minimum of £10,000 for any SEO work you wish to employ.
  • If the SEO I hire decides to charge me over £10 I will refuse to pay them so always less than £10.
  • I should shop around asking many SEO companies in the area their pricing structure; I will then make a critical decision on my own for what best suits my specific need.
The answer to question number one is answer number 3. You see search engine optimisation is not a transactional process therefore it is difficult to put an exact price on these types of services. You may be in a competitive market that will take you months to get any decent rankings, if that’s the case then obviously you will need to pay more than someone who is in a less completive line of business.

Question 3: How do I know that the SEO company is doing any work?
  • I don’t, I trust them and shall just sit back and wait for my rankings to improve.
  • They better be or I will get my legal team on to them immediately!
  • I know they are because we both maintain a healthy communication line between each other, that way I understand fully what work is getting done.
And finally the answer to the last question is answer number 3. It is always important for both the customer and the SEO agency to be very open with each other when concerning the marketing of the website. That way it will make sure that both parties are happy with the work that is being done, it also help that when a problem may arise it gets settled quickly.

Hopefully you have found this little internet marketing questionnaire useful in your search for an affordable SEO company to promote your website. Always make sure that whoever you choose they are a legitimate organisation the promote site only through ethical white hat methods. Make sure that their pricing structure is competitive for the services you are after and lastly create a good relationship with them to ensure the entire process runs as smoothly as possible.

By Scott Heron
Published: 10/22/2009
 
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